The Marketing Podcast

Blog.

The Marketing Podcast

Anthony Bourbon was Estelle Balot's guest for the Marketing Podcast.

Together they talked about:

  • The co-existence of functionality and purpose of the product
  • The brand mission, deliberately placed at an almost unattainable level
  • How to identify your brand values
  • Position your promise between mission and values
  • Return to your why to overcome obstacles
  • And how to stay connected to reality

To find out more, just listen.

Read the blog post

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